Ignite Digital Talent

Behavioural Questions: 6 Interview Tips

How to Tackle Behavioural Questions

Behavioural questions are designed to check whether you have the desired skillset and how you have applied it in real-life situations. While they give you a chance to show your ability to act in certain scenarios, behavioural questions are also an opportunity to let your personality shine through and stand out.

It is essential that you answer this question concisely and not get side-tracked. The best way to answer behavioural questions is by using the STAR technique:

S: Situation (Set the context)

T: Task (What did you have to do, why did you do it, what were the challenges/opportunities)

A: Action (What did you do, how did you do it)

R: Result (What did you (or didn’t) achieve, what lessons did you learn)

Example: Tell me about a time when you reached a goal at work. How did you reach it?

At my current company, we’d been experiencing a low number of website enquiries about our services and therefore the sales went down by 23%. I suggested to my manager that I’d run a paid social media campaign to generate 50 strong leads and recover the losses. I planned, executed and monitored the campaigns on Twitter and LinkedIn. Thanks to aggressive MVT, I managed to adjust the targetting of the campaign. I ended up exceeding my target and generating 71 leads. I achieved an ROI of 2.5 and improved sales by 18% quarter on quarter.

Behavioural Questions: Interview Tips

The STAR formula is pretty straightforward. Without further ado, here are our tips on how to master your STAR answer!

Examples of Behavioural Questions

(via The BalanceCareers and BetterTeam)

Communication

Teamwork

Coping in a high-stress environment

Dealing with failure

Leadership

Conclusion

Hopefully, you found our behavioural questions tips useful. If you are currently looking for a new role in Data, Digital or Tech, please get in touch.